Hi, I’m Yingying

I’m a Sr. User Experience Designer at Amazon Web Services. Prior, I designed user experiences for products in financial services, e-commerce, and recruiting.

I frequently reflect on how I can become a better designer and a more creative person, and I share these thoughts and experiences here.

My journey into the world of user experience design began when I discovered a website called baddesigns.com, which showcased ridiculous designs ranging from coffee machines to gas pumps. Like many others, I often found myself using inconvenient and hard-to-use items, simply accepting them and letting them waste my time as I tried to work around their flaws. However, no one should have to struggle with poorly designed everyday items, and this led me to dive deep into user experience design through books and projects. Eventually, I became a user experience designer after earning my computer science degree.

My first full-time job as a user experience designer involved redesigning a company’s web platform – a challenging task for someone with limited design experience. Without any design mentorship, I forged my own path, embracing trials and errors, and discovering countless amusing moments along the way.

Though English is not my first language, I've worked hard to become confident in expressing my designs and presenting my ideas to groups of people. To face my fear of speaking English, I challenged myself by joining Toastmasters public speaking clubs and even won 2nd place in a division-level speech contest. Overcoming language barriers has made me more empathetic towards users with different backgrounds.

My experiences have taught me that the key to success, whether in design or any other field, lies in a tireless willingness to learn. I’m always on the lookout for opportunities to learn from people, books, projects, and events.

When I’m not working, I enjoy spending quality time with my family and nurturing my creative side by designing and building things with my own hands.

What’s in there for you?

You can expect to get my perspectives on how to work better as a designer, stories of challenges I’ve faced and how I tackled them, and fun projects I do to stay creative.

Opinions are my own.

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A designer's journey of growth and the pursuit of creativity.

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Sr. UX Designer at AWS. Sketchnoter. Always on the lookout for opportunities to learn.